So far, April is showering exciting new vehicles and breakthrough technology. The Toyota RAV4 Hybrid SUV, the first ever, was revealed at the New York International Auto Show earlier this month along with its low-cost automated braking system. The RAV4 Hybrid will be the first to offer the Toyota Safety Sense (TSS) system in which the automated pre-collision braking tech is offered for a price far lower than comparable technology provided by competitors.
At Toyota, the goal is to equip the majority of drivers with the latest safety technology in order to create a safer driving atmosphere where injuries and fatalities due to motor vehicle accidents are eliminated.
The TSS system works over a range of speeds to eliminate common motor vehicle accidents by preventing or lessening the impact of rear crashes, keeping drivers in their own lanes, and increasing road safety at night.
“Taking high-level driver assist to the next level, the safety packages will be offered as a very-low-cost option and will be systematically introduced across nearly all U.S. Toyota and Lexus models and trim levels, top-to-bottom, by the end of 2017,” said Toyota Motor North America CEO, Jim Lentz. “Pushing these systems across our lineup, as quickly as possible, can help protect people in the event of a crash. More importantly it will help prevent some crashed from ever happening in the first place.”